RESPONSIVE WEB F&B
McCain’s website was done back in early 2000’s and ever since then their products have expanded significantly. We were tasked to modernise their website.
One of the things we wanted to look at is to make their website responsive.
As part of looking at the whole IA structure, there’s another requirement we had to implement in to the site which is recipes related to McCain’s products.
Once we worked on the IA, we went ahead with basic wireframes to get feedback from clients.
Due to the complexity of the content, we wanted to make sure our clients are happy with the overall flow of the new website. We did this with basic wireframes.
We first tested it with real users with real scenarios in mind and the feedback came out positive overall.
We presented to clients afterwards with the results and amended prototype and they were quite happy.